{"product_id":"natural-dog-company-itchy-dog-shampoo-12-oz-hypoallergenic-fragrance-free-aloe-vera-jojoba","title":"Natural Dog Company Itchy Dog Shampoo 12 oz – Hypoallergenic, Fragrance Free, Aloe Vera \u0026 Jojoba","description":"\u003cp\u003eIntroducing Natural Dog Company Itchy Dog Shampoo, a 12 oz formula designed for dogs with sensitive or irritated skin. This gentle shampoo cleans without harsh additives and avoids artificial fragrances, parabens, sulfates, and alcohol. It is intended for regular use across breeds and life stages, including puppies, and aims to support a comfortable, well groomed coat without heavy scented residues that can irritate sensitive noses.\u003c\/p\u003e\n\u003cp\u003eThe blend centers on soothing botanicals that work together to calm dry or itchy areas while leaving the coat feeling soft and manageable. Aloe vera provides moisture, jojoba oil conditions the fur, sea kelp adds nutrients, and a touch of lavender offers a mild, natural hint without overpowering scent. The fragrance free design means a clean rinse that does not linger with strong odors, which can be preferred by dogs and owners alike.\u003c\/p\u003e\n\u003ch3\u003eKey benefits and how it helps\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eMoisturizes skin and supports a soft, shiny coat while maintaining comfort.\u003c\/li\u003e\n  \u003cli\u003eGently cleanses with mild surfactants that lift dirt and odor without stripping essential oils.\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic and free from parabens, sulfates, alcohol, and artificial fragrances and dyes for sensitive dogs.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho this is for and how to use it\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSafe for all life stages and all breeds, including puppies and seniors.\u003c\/li\u003e\n  \u003cli\u003eTo use, wet the coat, apply a generous lather, massage into skin, rinse thoroughly, and repeat if needed.\u003c\/li\u003e\n  \u003cli\u003eRegular use is compatible with a calm grooming routine and does not rely on harsh scents.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBath time can feel more relaxed with a rich but easy rinse that leaves skin comfortable and fur easier to manage. The formula rinses clean, reducing fuss during drying and brushing, while still delivering a soothing wash experience for your canine companion.\u003c\/p\u003e\n\u003cp\u003eMade in the United States with pet safe ingredients under trusted quality standards. The fragrance free finish provides a clean feel without heavy lingering scents, making it a versatile choice for households with sensitive noses or perfume preferences. Regular use as part of a grooming routine may help you observe a more comfortable dog after baths and a coat that looks soft and well cared for.\u003c\/p\u003e\n\u003cp\u003eTips for best results include using warm water, avoiding contact with eyes, and following with a towel dry and brush to maintain coat health between baths. This shampoo is designed to support a positive bath experience and can be incorporated into your dog care routine as a gentle cleansing option.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo fragrance-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is fragrance-free with a gentle, hypoallergenic formula ideal for sensitive skin and allergy-prone dogs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is it safe for all breeds and life stages?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Safe for puppies to seniors, designed for all coats, and free from parabens and sulfates.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Natural Dog Company","offers":[{"title":"Default Title","offer_id":53555234668873,"sku":"B00W1QTOJY","price":25.04,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/1781\/9465\/files\/natural-dog-company-itchy-dog-shampoo-bottle-front.jpg?v=1766350102","url":"https:\/\/petvita.co.uk\/products\/natural-dog-company-itchy-dog-shampoo-12-oz-hypoallergenic-fragrance-free-aloe-vera-jojoba","provider":"Petvita","version":"1.0","type":"link"}